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Kings League

Una nova lliga que juga amb les seves pròpies regles.

Projecte: Branding
Indústria: Entreteniment
Etapa: Marca global

Vam construir una identitat audaç i inconfusible per a una competició dissenyada per trencar totes les convencions del futbol tradicional i parlar directament a una nova generació.

Impacte

75%

Refocused Innovation Pipeline

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Increased attractiveness in collaborations

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600M

Strategic clarity

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#1

Category leadership

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12

New formats launched

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3x

Sponsorship growth

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Premsa

It's Nice ThatA identity that refuses to sit still — loud, fast and built for the algorithm.

El PaísThe branding that turned a seven-a-side league into a cultural phenomenon.

Brand NewA confident system with a real point of view.

PRINT MagazineProof that sports branding can be genuinely daring.

The New York TimesA restless, made-for-broadcast identity that never blinks.

Més casos d'estudi

Projectes seleccionats, construïts amb cura.

Bioma packaging system on a warm neutral background